Visitors

Are your a new visitor? Register now!

  • Dancers are the people who actively take part in the following fair activities: LESSONS, AUDITIONS, STAGE, MASTER, CHOREOGRAPHIC and TRAINING EVENTS 

    Dancers taking part in Danzainfiera should register their personal data on our website. Registration is compulsory in order to purchase an entrance ticket to the fair and to the activities in the calendar. 

    CLICK HERE to begin registration.

    Dancers who have completed the registration process can access their profile in the MyPitti reserved area by entering their username and password. 

    For further information or assistance please contact: [email protected]
  • To participate in a show or competition, registration on MyPitti is compulsory.

    CLICK HERE to register. 

    Schools that have completed registration will be able to access their profile in the reserved area and manage their participation in Danzainfiera.

    For further information or assistance please contact: [email protected]
  • Buyers visiting Danzainfiera for the first time should register their company data on our website. Registration is compulsory in order to purchase an entrance ticket to the fair.

    CLICK HERE to begin registration.

    CATEGORIES ADMITTED AS BUYERS:

    Boutiques / Retail stores 
    Department stores 
    Chain stores 
    Importers / Wholesalers
    Distributors
    Buying offices
    Physical single brand stores 
    Online stores
    Clothing producers 
    Perfumery stores 
    Producers of accessories / Footwear 
    Suppliers 
    Representatives / Agents
    Showrooms 
    Wellbeing centers / Spas
    Chemists / Herbalists

    Buyer admission is reserved for over 18s, proprietors or aides to activities. 
    For further information or assistance please contact: [email protected]
     
  • Anyone visiting the fair who is not taking part in any of the activities on the calendar should register as a member of the General Public.

    It is compulsory to register in order to purchase an entrance ticket to the fair. 

    CLICK HERE to begin registration.

    For further information or assistance please contact: [email protected]
     

BUY YOUR TICKET

  • The possibility of purchasing a dancer's ticket is linked to booking at least one activity on the chosen day or activating a DIF Code.

    Cost of ticket: 10 euros, valid for one day.

    Tickets are nominative.

    TICKETS FOR ACCESSING THE EVENT CAN BE PURCHASED EXCLUSIVELY ONLINE. 
    It is necessary to be registered in order to purchase a ticket.
    Haven’t registered yet? CLICK HERE 

    If you have already registered, access your MyPitti reserved area by entering your email address and password.

    From the homepage of your MyPitti reserved area you will be able to select the scheduled activities you wish to book, activate any DIF Code and then proceed to check out.
    Your dancer’s entrance ticket to Danzainfiera will be automatically generated in your Cart. 

    In the case that a registered dancer only purchases an entrance ticket to the event, without selecting any activities in the calendar or entering a DIF Code, the cost of the ticket will be € 20 per day (the same as for the general public). 

    Payment methods accepted: Credit Cards or Prepaid Cards.

    You will receive your ticket by email. 
    The QR code on the ticket will give you access to the event and all the activities booked.

    CONDITIONS OF USE 
    The entrance ticket purchased is strictly personal and named, it cannot be transferred to another person, it cannot be duplicated or converted into a paper ticket; it is NON-REFUNDABLE. The ticket should be kept and displayed in the event of checks. 

    For further information or assistance please contact: [email protected]

     
  • Cost of ticket: € 15, valid for the 3 days of the event. 
    Tickets are nominative.
    TICKETS CAN BE PURCHASED ONLINE OR DIRECTLY AT THE ENTRANCE TO THE EVENT AT THE FORTEZZA DA BASSO.

    It is necessary to be registered in order to purchase a ticket. 

    Haven’t registered yet? CLICK HERE

    If you have already registered, purchase your digital ticket in your MyPitti reserved area on the website. 

    Enter using your email and password, select “Buy Tickets” from the menu on the left and proceed to the payment.

    It is also possible to purchase a digital ticket for your colleagues in the “Buy Tickets” section of your MyPitti reserved area by selecting the name of the colleague, if already registered, or by clicking on “ADD USER”.  

    Payment methods accepted: Credit Cards or Prepaid Cards.

    The ticket will be sent to you by email and can also be viewed in the MyPitti reserved area. 

    CONDITIONS OF USE 
    The entrance ticket purchased is strictly personal and named, it cannot be transferred to another person, it cannot be duplicated or converted into a paper ticket; it is NON-REFUNDABLE. Paper tickets purchased at the fair should be kept available for display in the event of checks.  In the event that a participant loses their ticket, another ticket should be purchased at the entrance.

    For further information or assistance please contact: [email protected]

     
  • Cost of ticket: 

    Full price: € 20, valid for one day. 
    Children 6/12 years, reduced price: € 14, valid for one day. 
    Children 0/5 years: free, valid for one day. 
    Disabled visitor and companion: free, valid for one day. 

    TICKETS CAN BE PURCHASED ONLINE OR DIRECTLY AT THE ENTRANCE TO THE EVENT AT THE FORTEZZA DA BASSO.

    It is necessary to be registered in order to purchase a ticket online. 

    Haven’t registered yet? CLICK HERE to begin registration.

    If you already registered, access your MyPitti reserved area by entering your email address and password.  
    Select “Buy Tickets” from the menu on the left and choose the day of the event for which you wish to purchase a ticket. 

    Make the payment.

    Payment methods accepted: Credit Cards or Prepaid Cards.

    CONDITIONS OF USE 
    The entrance ticket purchased is strictly personal and named, it cannot be transferred to another person, it has fiscal value, it cannot be duplicated and is NON-REFUNDABLE. The paper ticket purchased at the fair should be kept available for display in the event of checks. In the event that a participant loses their ticket, another ticket should be purchased at the entrance.

    For further information or assistance please contact: [email protected]

OPENING TIMES

Event opening times 

Friday: 9.00 a.m. - 8.00 p.m.
Saturday: 9.00 a.m. - 8.00 p.m.
Sunday: 9.00 a.m. - 8.00 p.m.
last permitted entry with purchase of ticket 7.30 p.m.

PARTICIPATION IN LESSONS

Each dancer can book the lessons in which they are interested from the Events Calendar page or on their MyPitti reserved area.

All the activities available, even for the same day, should be booked EXCLUSIVELY ONLINE. Bookings will not be accepted at the event registration point or the entrance to the hall.

Starting from the 29th of January at 10 am, the lessons will become available for online booking at the price of €10.00 per lesson.

It is not possible to book activities  held at the same time; a minimum of 15 minutes is compulsory between booked activities.

Activity bookings cannot be modified and/or cancelled, nor refundable.

In the event that the dancer is unable to take part in the activity, the entrance ticket to the event and the activities booked cannot be refunded.

In the event of changes of teachers upon the request of the organising schools, no changes or refunds of previously booked lessons will be possible.

In the event of the cancelation of a scheduled activity by the organization, the cost of the activity booked can be refunded but not the entrance ticket to the event.

For further information or assistance please contact: [email protected]
 

PARTICIPATION IN A CHOREOGRAPHIC SHOWCASES OR COMPETITIONS

Enlisting for choreographic shows or competitions is reserved for schools that have registered online.
Check the Events Calendar and sign up for showcases and competitions in which you are interested.
EVENTS CALENDAR

Please remember that it is mandatory to register the school on MyPitti in order to participate.

CLICK HERE to register. 

For further information or assistance please contact: [email protected]
or phone us at: +39 055.36931

How to reach us!

Fortezza da Basso
V.le Filippo Strozzi, 1, 50129 Firenze FI

Calculate your journey here
  • FORTEZZA DA BASSO
    Viale Filippo Strozzi, 1 Florence 

    Calculate your journey here 

    The Fortezza da Basso is a fair-conference district in the city center just 4 km from the A1 Autostrada del Sole motorway Firenze Nord or Firenze Sud exits.
    Access to the historic city center:
    The Fortezza da Basso is not located within the Limited Traffic Zone (ZTL) but is in its immediate vicinity.
    Limited Traffic Zone Hours: from 7.30 a.m. to 8.00 p.m. (Monday to Friday) and from 7.30 a.m. to 4.00 p.m. (Saturday).

    WHERE TO PARK 

    Fortezza Fiera car park (Piazzale Caduti nei Lager): 521 car parking spaces and 110 motor scooter parking spaces 
    S. Maria Novella: Piazza della Stazione over 600 car parking spaces 
    Parterre: Piazza della Libertà over 650 car parking spaces
     
  • More information about permits for the movement and parking of buses is available here: https://www.serviziallastrada.it/servizi-al-turista/driving-and-parking-authorisations-buses
  • The main railway station is Firenze Santa Maria Novella, in the city center, 250 meters from the Fortezza da Basso. Pitti Immagine offers buyers a special discount, starting from 10%, on return routes to Florence.

    This offer is valid on the following dates: 23-25 February 2024         

    To obtain this special discount, buyers should contact the ACI Blueteam agency.

    [email protected]
    tel. +39 055 5039204
  • "Amerigo Vespucci" Florence airport

    Around 4 Km from the city center and easily reached by taxi in 20 minutes. The Aeroporto Vespucci – Unità T2 line connects the airport to the station in 20 minutes (Alamanni stop). 
    All the main car hire firms can also be found at the airport.
    "Galileo Galilei" Pisa airport

    Around 60 km from Florence.  Railway connection between Pisa airport and Florence: approximately one hour.
  • AT – Autolinee Toscane urban and suburban lines
    All the city’s public transport lines have a stop near the S.M. Novella railway station which is just 250 m from the Fortezza da Basso.

    Florence is the terminus for the regional bus lines and numerous bus lines connect the city to the surrounding area.
    Information: at-bus.it/it

    Tram
    Find out more about the itineraries and routes by clicking here 

    Taxi
    +39 055 4242 Socota
    +39 055 4390 Taxi Florence

COAT CHECK AND BAGGAGE CHECK

There are coat check and baggage check facilities inside the fair (service to be paid for)

Car park

Paid car parkings:

Parcheggio Fortezza Fiera (Piazzale Caduti nei Lager): 521 parking spaces + 110 spaces for motorcycles
S. Maria Novella: (Piazza della Stazione) with over 600 parking places
Parterre: Piazza della Libertà with over 650 parking places

Where to sleep

Pitti Immagine, in collaboration with Destination Florence Convention & Visitors Bureau, proposes a selection of hotels in Florence for visitors attending the Pitti Immagine fairs.

CLICK HERE to start your search.