Workshop
This workshop invites participants to explore book design by selecting the most beautiful covers at the publishers’ stands at the fair. The activity will encourage discussions, with the publishers and between the participants, on the relationship between a book’s cover and its content. Participants will then create a handmade catalogue of the selected covers using a Risograph copier, producing a unique and collaborative publication.
No specific knowledge is required, except for a strong interest in graphic design.
Maximage is an award-winning design studio based in Switzerland. It offers a large area of expertise including visual identities, digital solutions, books, posters, typefaces, artworks and consultancy. In its practice, tools and technology are constantly challenged, introducing a reflection on contemporary production processes. Over the years the studio has collaborated with institutions and clients in Switzerland and abroad. Long-term collaborations include art direction for the Zurich-based publishing house Edition Patrick Frey and the development of campaigns for Arsenic–Contemporary Peforming Arts Center. Parallel to its work, Maximage offers numerous workshops and lectures at Swiss and international universities. Members of the studio regularly teach at HEAD in Geneva, ZHDK in Zurich, as well as ECAL in Lausanne, where they conducted a research project on printing technologies, which resulted in the creation of Color Library. Maximage also manages the type design platform Maxitype that offers retail and bespoke typefaces and encourages research and development in typography. The work of Maximage received several awards from the Swiss Federal Office of Culture in recognition to their commitment to the field. In 2020, the studio was honoured the Jan Tschichold Award.
